Surf and lifestyle brand Reef recently hosted a two-division surfing competition as part of its Free the Sea Movement 2 event.
Created together with Surfari Philippines, the competition was held in Sabang Beach, Baler and consisted of Singles and Tandem categories.
In the singles category, Juan Carlos Angeles snagged first place by way of longest ride, Marcus Dieter and JP Pang coming in second and third place, respectively.
Shan Alejos took first place for the Tandem category, winning a customized surf board from Reef, followed by Mikaela Alde, with Joana Valencia coming in third place.
Aside from the surfing competition the brand promoted responsible travel and environmental conservation in partnership with WWF Philippines during the fun three-day event.
Set in one of the country’s top hotspots for surfing, Free the Sea Movement 2 opened with a coastal clean-up and talk from Mr. Ruel Barte of WWF Philippines on sustainable tourism, a cause near and dear to Reef’s heart as it is in line with Reef’s global humanitarian outreach campaign “We Heart.”
“As travelers, we may be just passing through other beaches and cities but through our We Heart campaign, we want to educate people on the importance of leaving a positive impact on the local communities we visit,” shared Marnelli Gaerlan, marketing head for Reef.
“With more and more travelers discovering the beauty of our islands and with the rise of local tourism, now is a good time for us to educate people on the environmental impact tourism has and how we all need to work together maintain our beaches so people can continue to enjoy them for years to come.”
Reef spearheaded the coastal clean-up together with WWF, Surfari Philippines and volunteers to remove wastes and objects that were not naturally part of the beauty of the beach.
The volunteers also got to enjoy what the surfing waves of Sabang Beach from lessons conducted by Nalu Surf Camp.
In the evening, Reef presented WWF a donation to benefit the organization’s environmental programs. Soundcloud Philippines’ Ann Clerigo and Indie Band Banna Harbera then filled the night with amazing music as the volunteers enjoy drinks on a laid back Baler evening.
The weekend was capped by a festive After Party with musical performances from Eazyhead, and new and classic party remixes from DJ Doms Badwolf & DJ CC.
“Baler was the perfect setting for us to promote responsible travel and environmental conservation, while at the same time, giving everyone a taste of what they can enjoy if we remember to care of our beaches – which is delicious local food and music, white beaches, clear water and of course, gigantic waves and surfing like no other!” Gaerlan said.